Jay is a graduate from Durham University and most recently a director of a London based chain of hotels. He has also acted as a consultant to many companies such as CBRE and RBS as a hotel broker. Currently, he is building a new portfolio of hotels under his family office. Jay’s Brazilian heritage and love of football has been a reflection to his hard work and commitment to Football for Peace. He has been a board member since 2013 and has helped shape the direction of the charity as well help on numerous fundraising initiatives that have helped raise funds to deliver our City for Peace projects across the UK.

In 2016 Jay travelled to a field project in Kozhikode, India with Brazilian Icon Ronaldinho to deliver a City for Peace female empowerment project.